Personal Name Logo Design

The showcased typographic logo above was a commission for Tarek Atrissi Design to design a personal individual logo based on a person’s full name. The request is a result of a rising awareness by people to work on the design of their own personal individual branding (non-business context).

The logo is an unconventional approach to mix the Arabic and the Latin script. The Latin letter A, the initial of the name, is used in an simplified style. Its shadow in a similar reflective triangular style is created out of traditional Arabic calligraphy of the full name.